Allianz Insurance and Ghana’s leading sports retailer, Decathlon Ghana, on Wednesday, December 22, 2021, engaged in a fitness Walk to launch a 5-year fitness-health partnership.
The 5-year partnership provides free Decathlon shopping vouchers to all customers who purchase an insurance policy and expands the Allianz Cares loyalty programme and also aims to reward loyal customers of Decathlon Ghana.
Speaking after the launch, the Chief Executive Officer of Decathlon, Mr. Kwesi Tabury said, “As a company who seeks to increase life expectancy at birth from 67 years today, to 77 years by 2030, it’s just right that we jump on such partnerships to help provide Ghanaians with the most affordable sports products in Ghana to practice sports, thus insuring their lives to the fullest.
He continued, ” It is a very good partnership, today when you buy insurance you have nothing, but tomorrow when you buy insurance you can have voucher to buy products for your own health to help you to have easy access to sports, our main goal at Decathlon is we are useful to people when you talk about health and fitness and I think Allianz helping us push the goal.
The CEO of Allianz Insurance, Mr. Darlington Munhuwani reiterated the need for the life – changing partnership.
“At Allianz , we seek to secure the future of our customers, thus, this partnership with Decathlon is key to reiterating our commitment to being “signed up for what’s ahead”. We are committed to shaping a better tomorrow for our customers. We will thus, continue to grow into our role as a caregiver; investing in proactive and innovative partnerships which create a delightful customer experience,” he stated.
Head of Operations at Allianz Insurance, Mad. Ekua Asemani-Oku expressed gratitude to both entities for partnering to enhance the lives of Ghanaians.
“Congrats to Allianz and Decathlon, this partnership demonstrates the strong commitment of both brands to enhancing the lives of customers. We will work hard to position the brand behind the guiding principles of shape, care and deliver,” she said.
Delawoe Nyanyo, Group Manager, Marketing & Communications, Allianz Insurance stated that the deal will boost the confidence of Ghanaians.
“This partnership gives customers of both brands even more confidence in tomorrow by being empathetic and providing truly innovative care and fitness solutions,” he said.
The Allianz Group is one of the world’s leading insurers and asset managers with more than 100 million retail and corporate customers in more than 70 countries. Allianz customers benefit from a broad range of personal and corporate insurance services, ranging from property, life and health insurance to assistance services to credit insurance and global business insurance. Allianz is one of the world’s largest investors, managing around 582 billion euros on behalf of its insurance customers.
Decathlon is a French sports equipment and sportswear company established in July 1976. It currently boasts of 313 stores in France, and more than 1,274 across the globe.
By Nicholas Akussah
